Insights Samuel Kellett Aug 16, 2019 6 min read

CDP Industry Report: Interview with CDP Institute Founder David Raab

Customer data platforms (CDP) have been making headlines these past months. The larger cloud platforms have an...
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Insights Robert Heger Aug 15, 2019 12 min read

The Latest Predictive Marketing Techniques to Boost Your E-Commerce!

Predicting your customers’ next steps is no longer a novel tactic. In fact, predictive marketing is more popul...
Insights Scott Miraglia Aug 11, 2019 4 min read

How Digital Transformation is Improving Customer Experience

Guest post from Scott Miraglia, CEO of Elevation Marketing Research from IDC shows that two-thirds of CEOs fro...
Insights Robert Heger Aug 02, 2019 8 min read

Unlock The Future of B2C Marketing with a Customer Data Platform + Real-Time Predictions

Leaders in e-commerce contend with a growing array of challenges as digital technologies raise the competitive...
Insights Robert Heger Jul 11, 2019 11 min read

Organizational Customer-Centric Marketing: This Time It’s Personal

Amid increasing acquisition costs and decreasing new-user growth, e-commerce companies must take an entirely n...
Case Studies Jordan Torpy Jul 03, 2019 4 min read

How Bónusz Brigád Increased Overall Revenue by 4% in 30 Days with Exponea

Exponea’s creation of an automated, personalized daily-deal mailer saved 20 man-hours per day and increased re...
Case Studies Jordan Torpy Jun 26, 2019 3 min read

Vitkac Creates Win-Win Experiences With Exponea

After teaming up with Exponea, Vitkac now offers customers recommended products they actually want to see, sig...
Insights Robert Heger Jun 22, 2019 12 min read

Your Data’s a Goldmine, Here’s Your Pickaxe

Not even the most successful e-commerce companies are immune to the oncoming paradigm shift from the comfort o...
Insights Samuel Kellett Jun 17, 2019 3 min read

Shopify Stores Must Start Creating Customer Loyalty at Scale

When I say Shopify stores must start creating customer loyalty at scale, I’m talking about the direction e-com...
Insights Robert Heger Jun 05, 2019 13 min read

Customer Data Management: How to Gather Customer Data Correctly

We’re experiencing neck-and-neck competition in the current state of the digital marketing world. 2019 brings ...
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