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Top Content
What’s a customer data platform? The definitive guide to CDPs (2020)
What’s customer lifetime value – All you need to know (The ultimate 2020 guide)
Consumer behavior: Practical application of marketing psychology in e-commerce (The ultimate guide)
What is a Customer Data Platform? Download E-Book
Top Content
The ultimate guide to mastering email deliverability (2020)
Single customer view (SCV) overview for 2020
Customer data management: How to gather customer data correctly
The Ultimate E-Commerce Guide to Marketing Psychology Download E-Book
Top Content
Learn how to choose & implement a customer data platform (CDP)
Retail math: The most important formula in online retail
Sofology and Exponea: A one-year retrospective (How to get the most out of Exponea)
Fuel Online Retail Growth Through Precise Predictions Download E-Book
Top Content
What is zero party data and why is it important
CAC vs CPA: How to cut marketing costs when acquiring customers
(INTERVIEW) How Desigual improves CX and increases lifetime value
Exponea Security Features Download E-Book
Top Articles in ▼ Category
Conversion funnels: Analysis and optimization for e-commerce in 2020
E-Commerce conversion optimization in 2020 – A complete guide
The leading product recommendation methods for e-commerce
What’s a customer data platform? The definitive guide to CDPs (2020)
Learn how to choose & implement a customer data platform (CDP)
How we used our competitive advantage to build the CDP of the future
The ultimate guide to mastering email deliverability (2020)
Email marketing analytics deep dive: Metrics, goals, KPIs & reports for 2020
Email A/B testing – The quickest method to increasing your email performance and revenue
Organizational customer-centric marketing: This time it’s personal
What is customer lifecycle marketing / management (CLM)?
Create your own fully automated omni-channel customer experience
E-Book Recommendation
Your Customers Want an Experience. Give it to Them.
Download E-Book
CDP vs DMP vs CRM
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Guide to Everything You Should Test in an Email.
Download E-Book
Key E‑Commerce Strategies for 2020
Download E-Book
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Divya Mulanjur Jul 30, 2020 4 min read

Start the customer journey right with an automated welcome email series

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Peter Mucka Jul 27, 2020 23 min read

Consumer behavior: Practical application of marketing psychology in e-commerce (The ultimate guide)

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Matej Cambal Jul 13, 2020 21 min read

Email marketing analytics deep dive: Metrics, goals, KPIs & reports for 2020

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Jordan Torpy Jun 30, 2020 2 min read

Yves Rocher uses Exponea + Facebook Lead Ads for more leads in less time

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Chris Williams Jun 26, 2020 4 min read

9 steps to transform the customer experience and challenge the status quo in Telco and Financial Services

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Jordan Torpy Jun 24, 2020 8 min read

Sofology and Exponea: A one-year retrospective (How to get the most out of Exponea)

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Jordan Torpy Jun 13, 2020 3 min read

Four takeaways from Internet Retailing’s webinar on the New Normal Fundamentals

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Jordan Torpy Jun 13, 2020 3 min read

Why you need email list validation – Exponea & Mailgun [Webinar recap]

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Jordan Torpy Jun 12, 2020 4 min read

Ecommerce leaders roundtable [Webinar recap]

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