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Product Maros Gardon Nov 21, 2018 2 min read

Q4 Product Roadmap

The preceding quarters of 2018 were strongly focused on innovation, br...
Insights Samuel Kellett Nov 21, 2018 9 min read

Top 5 E-Commerce Inventory Management Techniques (+ 2 Better Ones)

Every retail company, large or small, should have some form of invento...
Insights Zameer Razack Nov 15, 2018 6 min read

How to Prove the Value of Your Influencer Marketing Campaigns

Influencer Marketing helps you tap into an existing community of engag...
Insights Zameer Razack Nov 09, 2018 6 min read

Customer Flow: Keeping Your Customers on Track Toward Their Purchase

How does the customer’s flow relate to the ideal customer experi...
Insights Samuel Kellett Nov 05, 2018 6 min read

Analyses and Solutions for Customer Acquisition Cost and Lifetime Value

“With 44% of UK fashion retailers facing financial ruin and only 20%...
Insights Samuel Kellett Oct 28, 2018 5 min read

Customer Value Maximization: How to Increase Customer Lifetime Value, Step-by-Step

end-article This is the third article in our Retail Math series, conti...
Insights Samuel Kellett Oct 17, 2018 6 min read

CAC vs CPA: How to Cut Marketing Costs When Acquiring Customers

Despite what many marketers believe, Cost Per Acquisition (CPA) is not...
Insights Samuel Kellett Oct 12, 2018 6 min read

Retail Math: The Most Important Formula in Online Retail

As a decision maker at an e-commerce company, there’s all sorts of r...
Insights Zameer Razack Sep 28, 2018 8 min read

How to Deliver a High-Quality Customer Experience

What is the Customer Experience? Customer experience is defined as the...