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In this comprehensive guide, we will walk you through how overchoice affects online shoppers, and how you can apply marketing automation strategies to best serve them.
Stricter data privacy laws are impending. Start preparing now with this checklist as a guide, and avoid any potential missteps with your data compliance.
In this comprehensive guide, we'll walk you through tactics and campaigns that your company can quickly make use of to maximize revenue this retail holiday.
Get a practical overview of the different types of customer data + their advantages and disadvantages.
Measure what matters. All the most important email metrics in one place, plus industry benchmarks.
Get at-a-glance guidance on how to leverage behavioral psychology for e-commerce.
Learn how to supercharge your business with strategies taken from behavioral psychology
The Definitive Guide to CDPs
Guide to Everything you Should Test in an Email
Our commitment to your data security
Guide to the Customer Lifecycle, AI & Personalization
Which one is best for your business?
Fuel Online Retail Growth Through Precise Predictions
Keep your competition's customers with loyalty strategies driven by data.
Communication Service Providers enhance the customer experience and reduce churn with retailer techniques.
75% of retailers consider omni-channel communication an essential part of their business strategy. Where do you stand?
It costs 500% more to acquire a customer than to retain one. Yet only 18% of companies today focus on retention. Why?
86% of customers are willing to pay more for a better customer experience. Give them what they want.
In 2020, only the top online retailers will survive. Learn how to become one.
Find your Customer Acquisition Cost, Customer Lifetime Value, and learn which of five KPIs your company needs to work on most.
Download the Guide to Stop Your Bleeding Revenue in 2019.
Break the customer lifecycle down into 14 manageable stages from Visitor to Champion to At Risk.
Learn the metrics that matter, and how to apply them to your company to increase conversions and revenue.
The Ultimate Guide to E‑Commerce Personalization.
Make sure that all your efforts don’t disappear into the black hole where productivity and ROI go to die.
Make sure that all your efforts don’t disappear into the black hole where productivity and ROI go to die.
If you are already working with marketing automation or just starting out, make sure that you can tick off all the boxes in our checklist.
The first step is often the hardest one to make, learn how to attain your GDPR compliance by starting out with analyzing potential risks.
Find out how artificial intelligence revolutionizes online fashion retail and makes or breaks marketing superstars.
Depending on the lifecycle of the e-com business, marketers and product people tend to focus on either Acquisition, Conversion or Retention.
Get inspired by our tips especially selected from online fashion retailers!