Think Bigger than CDP
Unify all your customer data and deliver connected customer experiences, all with a single solution.
Discover the Evolution and Understand the Benefits of CDXP Over Other Solutions:
Data Unification
None
Campaign Execution
Campaigns are executed through multiple 3rd party solutions. Each campaign execution system uses its own source of data which leads to siloed customer data, fragmented customer profile, and disconnected customer experiences.
Data Unification
YES - All data sources are centralized within a CDP, thus breaking data silos and creating a unified single customer profile.
Campaign Execution
Campaigns are executed through multiple 3rd party solutions that use the same source of data (CDP). However, as each of these 3rd party solutions is individually integrated with the CDP, the solutions do not communicate with each other and cannot deliver a real-time response to customer actions.
Data Unification
YES - All data sources are centralized within the Customer Data Platform, thus breaking data silos and creating a unified single customer view natively integrated with the Campaign Execution modules.
Campaign Execution
Campaigns are executed through multiple built-in channels (no need for additional integrations), all connected to a single source of customer data. The integrated architecture ensures that all channels communicate with each other and deliver a relevant and consistent response to customer actions in real-time (milliseconds).
What is CDXP?
Customer Data & Experience Platform
Customer Data Platform
For Data Collection & Segmentation. Industry-leading CDP enabling an actionable Single Customer View.
Discover moreArtificial Intelligence
For Data Enrichment. Real-time predictions and product recommendations across the whole platform.
Discover moreMarketing Automation
For Data Activation. Omni-channel marketing campaigns with real-time triggering, A/B testing, and multi-language support.
Discover moreConversion Rate Optimization
For Data Activation. Fast, visual-based website personalization, 1:1 messaging, and contextual multi-armed bandit testing.
Discover moreOrganize all your customer data into a single source
Customer
Data Platform
Online & offline data tracking
Break data silos and build a Single Customer View for every individual customer by connecting, tracking and unifying data from all online and offline sources.
Unified single customer view
Deliver a relevant and consistent experience across all customer touchpoints, at scale, using a single source of customer intelligence.
Analytics & segmentation
Build advanced analytics or use our out-of-the-box reports. Create dynamic segments that adjust in real-time with every change of customer behavior.
Further enrich your data with the help of AI
Product Recommendations
Real-Time Recommendations
Ensure that all your visitors feel a personal touch from their first interaction with your brand. Use a customer’s behavior in real-time to compose personalized product recommendations for first-time visitors as they’re browsing your page.
Recommendation Templates
Go beyond "customers also viewed." With 13 out-of-the-box recommendation templates, you'll always offer the right product to the right customer, no matter the channel. You can even make your own recommendation template based on your unique need.
Predictions
Prediction templates
Predict customer behavior using multiple ready-made prediction templates like purchase probability, open email prediction, or optimal email time prediction. You can even predict custom events based on your specific needs.
Optimum Email Time
Ensure that your emails are always at the top of customer inboxes. Easily find the best time to send your emails to every customer with optimum email time.
Live Predictive Model
Other tools generate static predictions in advance, and they don’t adjust based on real-time behavior. Exponea’s live predictive model adjusts the value of its prediction in real-time as new customer data is recorded. As a result, the prediction value stored in the unified single customer view is always up-to-date.
Activate and orchestrate your data through multiple built-in channels
Marketing
Automation
Text Messaging
Web Push
Mobile Push
In-App Messages
Retargeting
Webhooks & API
CRO
Web Optimization / Experiments
Easily change the visual appearance of any website with a few clicks. Use full-scale of customer data contained in the Single Customer View and display unique content on your website to individual customers.
Weblayers
Weblayers allow you to display personalized messages to your visitors based on their real-time behavior and intents (e.g.exit intent) to boost engagement and ease the decision-making process.
Predictive Bandits
Instead of serving the better performing variant to the majority of your customers, serve the right variant to the right customer instead of sending the majority of your traffic to the better performing variant.
There's even more Other Benefits
Transparency - Public Roadmap
See the innovations that will give you a competitive edge with our Public Roadmap.
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Flexible Pricing
Pay just for what you actually need with our scalable pricing.
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Integrations
Our integration framework makes connecting to all your existing solutions hassle-free.
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Support
Support you can count on. The average response time of our free support is under 2 minutes.
Use Cases
Fast Time‑to‑Value Use Cases
by sending an NPS survey
with an Exit pop‑up
celebrating their First purchase anniversary
with Cohort analysis
your business with an RFM analysis
Advanced Capabilities - Become an E‑commerce Leader
Website Personalization
Enhancement
selection of products
on hover over the checkout
button in the cart
Recommendations
for Category Page