en DE RU
Request Demo
x
Bloomreach Acquires Exponea. Learn more

Omni-Channel 1:1 Personalized Campaigns

Problem:

Some customers were being targeted by irrelevant marketing messaging which caused poor user experience and marketing campaigns seemingly performed poorly.

Cause:

Marketers were only able to create broad marketing campaigns with only the most basic segmentation such as new or returning visitor with the tools that they’ve had at their disposal.

Solution:

Create a set of advanced rules which target customers with relevant messages for their life cycle stage and interests.

Deliverables:

  • Customer segmentation within Exponea
  • Personalized marketing messages
  • Design and implementation of weblayers
  • Product recommendation model

Duration:


  • Segmentation: 2 hours
  • Weblayer design with varying messages and targeting: 4 hours
  • Recommendation model setup: 1 hour
Total: approx. 2 days
Didn’t find the use case you were looking for?
There is a 95% chance that Exponea can do what you need.
Ask for it

We rely on cookies

to optimize our communication and to enhance your customer experience. By clicking on the Accept and Close button, you agree to the collection of cookies. You can also adjust your preferences by clicking on Manage Preferences. For more information please see our Privacy policy.

Manage cookies
Accept & close

Cookies preferences

Accept & close
Back
X
We use cookies to optimize our communication and to enhance your customer experience. We also share information about how you use our website with our third parties including social plugins and analytics. You consent to our use of cookies if you continue to browse our website. You can opt out of our cookie use on the Do not Sell my Personal Information page. For more information please see our Privacy Policy.