Insights Jordan Torpy and Lukas Sitar Oct 14, 2019 16 min read

What’s a Customer Data Platform? The Definitive Guide to CDPs (2019)

Everything You Wanted to Know About Customer Data Platforms You’ve heard the buzz. You’ve heard the letters CD...
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Insights Samuel Kellett and Jordan Torpy Oct 14, 2019 6 min read

Did You Miss This at Online Retail Challengers?

If you didn’t make it to Exponea’s latest Online Retail Challengers event, you’re in luck: we’ve summarized it...
Insights Robert Heger Oct 04, 2019 6 min read

Get More Out Of Your FB Retargeting Strategy With Enriched Retargeting

With over 2.41 billion monthly active users (+8% YOY), 1.59 billion daily active users (+8% YOY) and 1.74 bill...
Insights Jordan Torpy Sep 26, 2019 2 min read

5 Key Takeaways from Exponea CEO at Digital Retail Transformation East

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Advanced Remarketing Explained: Enriched Retargeting Strategy

Only 3% of website visitors are ready to buy, so what about the other 97%? They may be willing to share contac...
Insights Robert Heger Sep 04, 2019 6 min read

Predictive Behavior Modeling: How to Find and Win Future VIP Customers

Every business discovers that some customers are more valuable than others. This can be due to a wide range of...
Case Studies Jordan Torpy Sep 02, 2019 3 min read

Missguided Heals its Mailing List with Exponea’s Engagement Optimization

Missguided is one of the UK’s most popular online fashion retailers. From its start in 2009, Missguided has qu...
Insights Samuel Kellett Aug 28, 2019 4 min read

(INTERVIEW) How Desigual Improves CX and Increases Lifetime Value

The e-commerce industry has been slowly wising up to the importance of one KPI in particular when measuring co...
Insights Maros Gardon Aug 23, 2019 7 min read

How We Used Our Competitive Advantage to Build the CDP of the Future

The Current Situation on the Customer Data Platform Market The concept of a Customer Data Platform (CDP) has b...
Insights Samuel Kellett Aug 16, 2019 6 min read

CDP Industry Report: Interview with CDP Institute Founder David Raab

Customer data platforms (CDP) have been making headlines these past months. The larger cloud platforms have an...
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