It’s almost time for the most important shopping time of the year: Black Friday 2019. And with this guide, you’ll be prepared to make the most of it.
What will you learn?
Take the actionable steps detailed here, and you’ll achieve a more profitable Black Friday. We’ve put together our favorite e‑commerce tactics and campaigns for maximizing profit; both for Black Friday weekend, and for the future.
What are some of the highlights?
- 5 high‑performing e‑commerce campaigns
- 4 technological tactics for increasing customer value
- 3 communication tactics to improve customer retention