Customer Data and Experience Platform

How strong
is your A/B test?

Want to finalize your A/B test? You need to know if the results are significant. Enter your A/B test figures to find out.

You can decide based on Conversion and Revenue per Visitor.

Control Group

Audience*
Converted*
Revenue
Conversion rate -- %
RPV --

Variant

Audience*
Converted*
Revenue
Conversion rate -- %
RPV --

If you only enter audience & customer numbers, you'll only get conversion results.
For RPV, you need to enter revenue numbers.

Calculate

Your results

Conversion
-- %
RPV
-- %
Conversion RPV

Probability that Variant is better than Control Group

-- --

Expected uplift if Variant is actually better

-- --

Expected loss if Variant is actually worse

-- --

Share Your Results

Wir setzen auf Cookies

... um unsere Kommunikation für Sie so bequem wie möglich zu machen. Durch Klicken des Akzeptieren-Buttons, stimmen Sie unseren Datenschutzbestimmungen und dem Speichern von Cookies zu. Sie können Ihre Einstellungen jederzeit ändern.

Cookies verwalten
Akzeptieren

Cookie‑Einstellungen

Akzeptieren
zurück
X
We use cookies to optimize our communication and to enhance your customer experience. We also share information about how you use our website with our third parties including social plugins and analytics. You consent to our use of cookies if you continue to browse our website. You can opt out of our cookie use on the Do not Sell my Personal Information page. For more information please see our Privacy Policy.