Customer Analytics Consultant with focus on Acquisition

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Customer Analytics Consultant with focus on Acquisition

calendarStart ASAP
contractFulltime / Contract
walletCompetitive salary reflecting your motivation and maturity (Fixed monthly salary + Stock Options)
location-pinBratislava, Slovakia or Prague, Czech republic
Michal Novoveský, Chief Customer Success Officer

We are Exponea. We give B2C marketers a robust tool to speed up optimisation and omnichannel communication. We work with global e-commerce leaders and other top companies from all over the globe. Currently expanding our Consulting team, we’re hiring specialists in performance marketing, AI-powered optimisation, web analytics, data science, UX, CRO, Emailing and now, Acquisition. 

Could that be you?

 

  • Be part of the digital revolution to change the way companies address customers online.
  • Help us build a global firm, enjoy freedom at work, and develop your potential to the full.
  • Help top e-commerce businesses boost their performance.
  • Disseminate the data-driven approach to business management, verify hypotheses, and identify objective facts where gut feelings used to be the norm.
  • Serve clients and get experience globally (offices in Bratislava, Prague, London, Manchester, Edinburgh, Moscow, Palo Alto and Berlin.

Job description:

  • Analyse the use of paid channels with our clients
  • Propose improvements and strategies for acquisition channels
  • Implement analytics and attribution models
  • Work on predictive models with the Data Science team
  • Communicate with clients, teach them how to use the Exponea
    platform, suggest improvements to their products, prepare reports for their
    business decisions and project evaluation.
  • Oversee implementation to clients’ applications, websites or
    online shops.
  • Communicate regularly with clients through online channels and occasional visits. 

 

Challenges you can help us with:

Retargeting predictions

  • Almost everyone in e-commerce uses remarketing today. The better ones can do reasonable targeting if the customer satisfies several conditions. The best ones will soon use predictive analysis in retargeting. Imagine that Exponea could determine the probability of a retargetted customer buying or not. Aiming to improve the profitability of retargeting campaigns, we ask: should we use retargeting only in high-purchase-probability individuals, or low-purchase-probability ones? Join us to help us find the right answer.

 

Objective and true attribution models

  • Google and Facebook have built their business model on paid advertising. Their platforms may be great, but they can confuse the user with information. We can’t hold it against them, what with their business model, but we at Exponea have decided to gather objective information from all ad channels in one place. Join us to help our clients build an attribution model for objective results, and translate those into actual campaigns.

 

Set up a multi-channel communication strategy

  • There are lots of ways to acquire customers in e-commerce. Many companies use a broad palette of channels, but their communication lacks uniformity and/or fails to generate new customers. Join us to help us analyze our clients’ multi-channel communication, and suggest improvements to help them get the most out of their marketing.

 

Your colleagues:

  • A Customer Success Manager, who will manage your project, define its scope with the client and be in charge of the business strategy.
  • Web integrators for more technically demanding integration
  • Data science experts (predictive behaviour analysis, recommendations and machine learning)
  • Client teams – you will spend a couple of days with our clients in their offices

Our expectations of you:

  • 2+ years of performance marketing experience (facebook, adwords, other rtb platforms …)
  • Experience of acquisition campaign assessment in different marketing channels
  • Previous experience of work in or with e-commerce
  • Focus on positive ROI
  • Desire to get thorough understanding of business
  • Basic understanding of HTML, CSS and Javascript is an asset. You won’t need to do any coding yourself, but familiarity with and understanding of website mechanics will come in handy.
  • Ability to understand and actively use analytical concepts to identify opportunities for improvement, which KPIs are crucial for decision-making and which metrics the business is based on.
  • Good command of English.

Your future career prospects:

  • A great stepping stone to management/project management positions with Exponea, such as a Customer Success Manager (if you enjoy communicating with clients).
  • Easier way to start your own business. Inspired by the PayPal Mafia (video), the objective of our CEO, Peter, is to support employees in starting their own successful firms. The money and know-how you will have obtained at Exponea will surely come in handy!

What you might like about Exponea:

  • Freedom and trust. We don’t clock in and out, and we have neither corporate rules nor long approval processes.
  • Learning, personal development and professional growth.
  • Flexible working hours. Remote work and home office are possible.
  • Reward based on your commitment and capabilities.
  • Co-owning the company through employee share program.
  • An easy-to-access downtown offices.
  • An array of fringe benefits including hardware, books, gym classes, English classes.

What you might not find elsewhere:

  • Opportunity to work with big shops, where your optimisations can bring huge positive impact on client’s business (this is what agency  consultants say)
  • Opportunity to achieve results fast (in a matter of days and weeks) thanks to our inhouse integration team and huge traffic of our clients.  (this is what consultants with major analytical companies say)  
  • Opportunity to help a wide range of companies and projects in attractive sectors  
  • Chance to get closer to business and clients
  • Chance to break free from the conservative environment and corporate rigidity and move on from routine to diverse work and client contact (this is what a data analyst with a bank says)
  • Opportunity to get transferred to other Exponea offices, travel all over the world while still working for a single company (this is what everyone says).

Were you made for this job? Then get in touch!

If you’d like to explore other roles in the Consulting team, check these out:

 

Read about our firm at our Career Page or get a glimpse of life at Exponea and meet your future colleagues in Bratislava (Facebook Page Exponea Society – Bratislava), Prague (Exponea Society – Prague) as well as London, Moscow, Palo Alto (Exponea Society – Global).

Like this role? Apply here.


Drop your CV here or click to upload (docx, pdf, max. 5MB)

If you have any questions, please contact us at career@exponea.com