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“What you want is for your customers to be buying the products that are giving you your margin.”
“Categorization by intent is especially helpful for large e-commerce sites where you have thousands of products and the challenge for the customer is quite often how to find the right product.”
Samuel Kellett Peter Jakus
Samuel Kellett
Lead Researcher, Exponea
Peter Jakus
Head of Exponea Academy, Exponea

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Solving customer lifetime value

Sam Kellett, Lead Researcher

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Increasing LTV one campaign at a time

Peter Jakus, Head of Exponea Academy

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