en DE RU
Request Demo
Bloomreach Acquires Exponea. Learn more

Table of Contents
    Listen this article on:

    Ebuyer revamps customer communications with Exponea

    May 21, 2018 David Miller 1 min read

    We have been selected by Ebuyer *, the UK’s largest independent online retailer of computer and electrical goods to refresh the company’s customer communications strategy.

    Our customer data & experience platform replaced incumbent providers Experian and Cheetah-Mail, following a competitive tender process which included several leading marketing platforms. Key differentiators came down to ease of use and extensive platform capabilities. Exponea will provide analytics, behavior tracking, social media retargeting, marketing automation and personalised customer communications for Ebuyer, which has four million registered customers and a workforce of over 250 staff.

    Exponea’s powerful analytics tools will enable eBuyer to make well informed business decisions around product listings and commercial priorities. The platform will also help the company to develop a single customer view, enabling real-time 1:1 targeted messaging, promotions of products and special offers to drive sales.

    Andy Roberts, Director of E-Commerce, Ebuyer comments:

    “We were looking for a provider that could deliver both flexibility and highly effective marketing campaigns to our rapidly growing customer base. Exponea’s powerful communications platform and predictive analytics capabilities were the perfect fit for our business and will enable us to deliver personalised and high-quality experiences to all our customers.”

    Jason Smith, Strategic Accounts Director, exponea.comments:

    “Ebuyer has maintained its position as the premier computer and electrical goods provider by constantly striving to deliver the finest services to its customers. We are thrilled to be helping the company in the next stage of its journey, with our platform powering its continued sales growth, enabling the company to offering outstanding customer experiences.”

    *Please note that the ebuyer.com website is only accessable from selected countries.

    eBuyer and Exponea

    Watch Exponea demo video!
    Explore the Customer Data & Experience Platform B2C Leaders Love to Use

    MISSGUIDED Victoria Beckham Desigual
    ebuyer River Island

    We rely on cookies

    to optimize our communication and to enhance your customer experience. By clicking on the Accept and Close button, you agree to the collection of cookies. You can also adjust your preferences by clicking on Manage Preferences. For more information please see our Privacy policy.

    Manage cookies
    Accept & close

    Cookies preferences

    Accept & close
    We use cookies to optimize our communication and to enhance your customer experience. We also share information about how you use our website with our third parties including social plugins and analytics. You consent to our use of cookies if you continue to browse our website. You can opt out of our cookie use on the Do not Sell my Personal Information page. For more information please see our Privacy Policy.